Employer Branding

Successful with our elevateBoard.

An employer branding project aims to differentiate one’s own company from the competition and to position oneself as an attractive employer among the selected target group segments.

The result of a successful employer branding process is the employer brand – the employer brand – which is individually and uniquely tailored to one’s own company.

TheelevateBoard is a circle of experts in which we evaluate and discuss analysis, research and work results according to a systematic approach. Each board member represents a specific area of expertise. In this way, we ensure that we comprehend the status quo and objectives in a holistic manner and can provide you with precisely tailored recommendations for action.

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With our many years of experience in classic management consulting, we support you creatively and competently in the areas of marketing and sales, management and human resources, as well as with proven industry expertise.


With our in-house agency, we can directly take over the development, planning and implementation of campaigns and print media. This complete package offers you a high level of comfort and a homogeneous project entirely according to your ideas.


With our international networks, our own systems and experts, we create sales channels and marketing campaigns for specific target groups at home and abroad.

The corporate process of employer branding describes the way to stand out from the competition and position the company as an attractive employer among its own target group.

The primary goal is to retain existing employees and attract new employees who are a good fit for the company.

The result of a successful employer branding process is the employer brand – the employer brand – which is individually and uniquely tailored to one’s own company.

Would you like to have employer branding in your company? Let’s get into the conversation! In a no-obligation and free initial meeting, we will get to know each other, discuss your ideas and outline the first steps for implementing employer branding in your company.

Learn more: www.elevateboard.de

As a personnel and management consultancy, we are a competent partner for you in all consulting matters. kneier consult developed in 1996 from the Kassel-based management consultancy kneier und partner. From 2002 to 2021 our office was located at Schloss Garvensburg . In May 2021, we moved our headquarters to the center of Fritzlar. Thereby, the partnership cooperation with our customers was and still is in the center of our way of working.

With over 20 years of experience, we offer the widest possible range of consulting services, from classic consulting to corporate development and marketing and sales consulting. In doing so, specific industry knowledge has developed over time, especially in the healthcare sector.

The factors behind our long-standing success are in-depth process analyses, excellent networking and exceptional personalities.

Cultural backgrounds can be a major challenge in communicating with different ethnic target groups. In contrast, there are great opportunities and free potentials that can be tapped with a suitable approach. Therefore, 15 years ago, we strategically specialized in consulting in the areas of ethnomarketing and Ethnovertrieb® to successfully exploit the opportunities of intercultural interaction and communication.

In doing so, we adapt your advertising and sales strategies to a previously defined ethnic target group. There is enormous potential hidden in this innovative sales area, which we would like to fully exploit together with you. We develop customized sales campaigns for you that take into account all cultural needs and personally address the desired ethnic target group.

With our integrated graphics department, we are happy to take over the implementation of marketing and sales concepts for you. Regardless of whether it’s press work, corporate media or the implementation of a complex visual design – with our full service you get exactly what we have conceptually worked out with you.

Great success with our customer EDM Aerotec

Approval of the Coax 600 helicopter now official – After…

Common umbrella brand as the first big step in building a strong employer brand for the companies of the Dreiling family.

Two innovation-oriented companies compete together with an authentic…

Employer branding is gaining momentum.

Employer branding as an essential element of recruiting is…

kneier consult and its partners are increasingly in demand for employer branding.

Admist the great lack of personnel in almost all industries…

Starting signal for the sales development at a medium-sized company in the energy sector.

In cooperation with the SDI neo institute, a comprehensive…

Large works meeting at Dreiling Maschinenbau.

After completing the extensive corporate development and repositioning…

Kick-off management training.

Im Rahmen der großen Reorganisation eines mittelständischen…

The kneier team is growing.

Milena Richter expands our team in the areas of advertising,…

Extended sales concept for an established manufacturer of medical aids.

New markets, strong international competition, progressive digitization…

Modern corporate controlling for a medium-sized company near Göttingen.

In a kick-off workshop involving all managers and other employees,…

News from the aviation sector

kneier consult accompanies and moderates the approach of various…

Kick-off for the successful start in product sales of an innovative aviation company.

kneier consult receives an order from an aspiring German aviation…

The consulting project at Dreiling Maschinenbau GmbH in Geisleden begins in partnership and on an equal footing.

With respect for the lifetime achievements of the company founder,…


If you would like to get to know us or have a specific question, we look forward to hearing from you! Call us or contact us right here on the right by e-mail!

kneier consult gmbh
Fraumünsterstr. 36
34560 Fritzlar

Telephone   +49(0)5622.7982-20
Telefax   +49(0)5622.7982-29

E-Mail    office[at]kneier.de

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