Ethnosales in Serbia, Bulgaria and Romania

Within the framework of a client project from the insurance industry, we are expanding our network in the Balkans and refining our expertise in ethnosales. Extensive market analyses and the investigation of relevant communication channels and processes form the basis for a product relaunch and the design of new sales processes according to the principle of ethnosales.

Extensive examinations in the Polish healthcare system

Even apparently familiar markets are full of surprises and new potential. A consulting assignment from product development forms the basis for the development of new sales markets against the background of ethno distribution in the Polish health care system.